Burning Fat, Not Cash!

Gold’s Gym Fyshwick wanted to kick off 2020 with a bang by launching a membership drive through Facebook advertising.

The campaign was shown within a 10km radius around the club and used relevant images and content to target men and women separately.

The objective of the campaign was to generate leads who would provide their contact details to the gym and the gym could call to follow up and add the leads to their database.

The campaign was incredibly successful, reaching 6,359 people and not only generating leads, but increasing page engagement.